Cryptocurrency exchange Binance launched its NFT marketplace on Thursday. The platform allows users, including artists, creators, and crypto enthusiasts, to mint and trade non-fungible tokens (NFTs). It employs Binance’s blockchain infrastructure and features various forms of digital artwork and collectibles.
NFT Collection Brings Together Celebrated Artists in a ‘Genesis’ Auction
The long-awaited Binance NFT Marketplace is now live, the world’s leading digital asset exchange announced. The platform kicks off with a premium event auction called ‘Genesis,’ its first ‘Mystery Box’ collection, and the launch of the recently announced “100 Creators” program presenting NFT content from local talent around the world.
The ‘Genesis’ auction features digitized NFT artwork from famous Spanish surrealist artist Salvador Dali and a tribute to Pop Art movement icon Andy Warhol. The collection brings together Dali’s “Divine Comedy: rebeget” and three self-portraits by Warhol, “Nirvana,” “Vitality” and “Harmony.” The auction for the ‘Genesis’ collection starts on June 24 and will continue for the next five days.
Nirvana, Vitality, and Harmony by Andy Warhol. Source: Binance
The Binance NFT Marketplace also offers users an opportunity to unlock special NFTs. Each of the platform’s ‘Mystery Boxes’ will have one token “with contents ranging from ultra-rare, limited edition NFTs to more common collectibles,” the exchange explained.
The first collection titled ‘tokidoki’ includes 16 iconic designs, featuring three exclusive Binance-branded characters that can be drawn only from “tokidoki X Binance NFT All Stars Mystery Box Series 1.” 10 winners, selected among eligible users, will get a Golden Binance Dragon Unicorno NFT. You need to collect 15 different editions of ‘tokidoki’ NFTs to participate.
‘100 Creators’ Program to Present Talent From Around the World on Binance NFT Marketplace
Binance has also opened the NFT marketplace for its “100 Creators” initiative. The program’s main goal is to bring regional talent to the spotlight. Users will be able to browse NFT content starting from Thursday, and additional works will be listed during the first week after the launch. In a press release published on Monday, the crypto exchange detailed:
Creators releasing NFTs under the 100 creators program will be periodically releasing their NFTs on our marketplace. Follow your favourite creators on social media to make sure you don’t miss out when their NFT drops go live!
“100 Creators” was established as a platform to present artwork from talented artists and everyday creators around the world. Binance vowed to maintain a “creator-first approach” with the NFT marketplace charging a low, 1% processing fee while creators and artists will receive a 1% lifetime royalty from each sale or trade of an NFT.
The Binance NFT Marketplace utilizes the blockchain infrastructure of the global crypto exchange and is the latest addition to its line of products. A Binance account is needed to access the platform. Users who sign up within a month of the launch date and buy their first NFT will be rewarded with a limited edition NFT, the exchange promised.
This article originally appeared on Bitcoin.com.